Web application development
When spreadsheets, email threads and off-the-shelf software stop fitting how your business works, a web application built around your process can take their place. We offer custom web application development for customer portals, admin dashboards, booking and order systems, and internal tools. Every project starts with a short discovery, so you know the scope and the cost before the build begins.
Pricing: Custom quoteClear proposal before work startsHow pricing works
Is it the right fit?
A website tells people about your business. A web application is where work actually gets done: customers log in to check an order, staff update a job, and managers see the numbers without asking anyone for a report.
You probably don't need one if a well-set-up spreadsheet or an affordable software subscription already does the job. You probably do when the spreadsheet has become the system, when several people edit it and nobody trusts the latest version, or when you pay for software that almost fits and your team works around the rest by hand.
What we build
Each application is shaped around your users and your workflow, with the right people seeing the right information.
A secure login where customers check order or project status, download documents, raise requests and update their details, without emailing your team.
One place for partners to see price lists, submit orders or leads and track what happens next, with access limited to what each partner should see.
The figures you currently assemble by hand, pulled together from your own data and kept up to date, with views for owners, managers and teams.
Job tracking, approvals, stock or asset registers, and other workflows that have outgrown a shared spreadsheet, with user roles and a clear history of changes.
Bookings, orders and quotes
Standard booking and ordering tools work well until your business has rules they can't handle: capacity that depends on staff or equipment, pricing that varies by customer, approvals before an order is confirmed, or deposits that need to be tracked.
A custom booking or order management system follows your rules rather than the other way round. It can take payments, send confirmations and reminders by email or WhatsApp, and pass the details to your accounts or CRM through website integrations and automation.
Process
Every web application starts with a short discovery phase. From that, we quote a fixed scope or a set of agreed phases, and larger builds are paid in milestones, so you are never committing to an open-ended project.
We map the workflow, the people who will use the application, the data it needs and the tools it must connect to.
You get a written scope, timeline and price, as a fixed scope or agreed phases with milestone payments.
We lay out the key screens and user journeys and agree them with you before development starts.
We build in stages and share working versions, so you can test real workflows and give feedback early.
We move your data across, launch, walk your team through it and hand over the documentation and accounts.
Timelines are agreed in your proposal after discovery. Scope changes are discussed and confirmed in writing before any extra work starts.
After launch
Ownership, source-code handover, hosting and data arrangements are defined clearly in the project proposal before development begins.
We recommend registering hosting, domains and third-party services to your business; the arrangement is confirmed in the proposal.
CRM, payments, email, WhatsApp and accounting can share data with the application where their APIs allow.
Integrations and automationUpdates, backups, monitoring and small changes on a monthly or annual plan, or a clean handover to your own team.
Maintenance and support plansBuild or buy
We'd rather tell you an existing tool will do than build something you don't need. During discovery we look honestly at the ready-made options alongside a custom build, weighing licence costs as your team grows, how closely each option fits your process, and who controls your data.
Off-the-shelf software is often the right start. A custom application earns its place when your way of working is part of what makes your business different, or when you are paying for several tools and still filling the gaps by hand. Read how to decide between a custom web app and off-the-shelf software for the full comparison.
FAQ
A website mainly publishes information: people read it, then call or send an enquiry. A web application is software people use in the browser. They log in, enter and update data, and the system does something with it, such as confirming a booking, moving an order to the next stage or updating a report.
Many businesses need both: a public website to win customers and a web application to run the work that follows.
Every web application is a custom quote, given after a short discovery phase. The price depends on the number of user types, screens and workflows, the integrations involved and how much existing data needs to move across.
Small tasks start from $99 and website projects from $500, but those are starting points, not the price of a web application, which is quoted on its scope. Larger builds are paid in milestones. See how our pricing works.
It depends on the scope, so the timeline is set out in your proposal after discovery. Where it helps, we plan a smaller first release that covers the most important workflow, so your team can start using it sooner and later phases are shaped by real use.
Ownership, source-code handover, hosting and data arrangements are defined clearly in the project proposal before development begins. We recommend keeping hosting, domains and third-party accounts in your business's name, and we'll set out exactly what is handed over, and when, so there are no surprises later.
If an existing tool does 90% of what you need at a sensible cost, use it. We'll tell you so during discovery. Custom software is worth it when your process is what sets you apart, when you are paying for many seats you barely use, or when you are stitching several tools together with spreadsheets. Our guide on custom web apps vs off-the-shelf software walks through the decision.
Usually, yes. Most business tools, including CRMs, payment gateways, accounting software, email and messaging services, offer an API or webhooks. We confirm during discovery what each tool allows, and plan the data flow before the build starts.
We can set up hosting in your name and look after the application on a monthly or annual plan covering updates, backups, monitoring and small changes. If you have your own IT team or hosting preference, we hand over everything they need instead.
Read next
Most businesses should start with existing software. Some reach the point where a custom web app is worth building. Here is how to tell which side of that line you are on.
29 Sept 2026
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